The Geely Coolray price intrigues French buyers drawn to the equipment-to-price ratio of Chinese SUVs. The answer requires one clarification first: this model is not distributed in France, so no local list price exists. Here are the prices charged in its sales markets, the value of the rare used units in France, the real cost of importing one, and the prices of the Geely models officially available.

Key points:

  • No new price in France: the Coolray is not part of the Geely Auto France line-up
  • In its markets it starts around €21,000 to €22,000 equivalent, at the entry of the urban SUV segment
  • On the French used market, listings sit between €19,990 and €23,000
  • Importing from outside the EU adds 10% customs duty, 20% VAT and homologation costs
  • Geely models sold in France start at €20,990 for the EX2 electric city car

Contents

How much a Geely Coolray costs

In its markets, the Geely Coolray sits at the lower end of the urban SUV segment, the category of the Peugeot 2008 and Renault Captur. Its pricing strategy rests on a simple principle: offer high-trim equipment levels at an entry-level price.

That equation works in the countries where it is distributed, where it ranks among the best-selling Chinese models. It does not transfer to France, for lack of official distribution. No dealer in the network can order one, and the model appears on no French price list.

Coolray prices by market

Prices recorded in the markets where the model is officially sold give an order of magnitude:

MarketPrice observedApproximate equivalent
Tunisiafrom 72,800 DTin the region of €21,000 to €22,000
Algeria, export offersfrom €14,990 excluding taxpre-tax price, excluding registration

These figures should be read with caution. Pre-tax prices advertised by export intermediaries include neither import taxation, nor on-the-road costs, nor homologation. Euro equivalents also depend on the exchange rate applied at the time of the transaction.

A price list that varies widely by trim

The Coolray comes in several trim levels and engine options, from the 1.0 turbo of 136 hp to the 1.5 turbo of 181 hp, plus a plug-in hybrid version reserved for certain Asian markets. The price gap between entry-level and top trim commonly reaches 20 to 25% within a single market. Version details are covered in our full Geely Coolray specifications.

The Coolray used in France

This is the only realistic route to driving a Coolray in France. Classified platforms regularly list a few units, with prices ranging from €19,990 to €23,000 depending on model year, mileage and engine.

These prices call for a warning. A B-segment SUV advertised around €20,000 used competes directly with recent European models that do have a network, a warranty and an established residual value. Three risk factors need to be considered:

  1. No manufacturer warranty applicable in France, as the model is not homologated for the Western European market.
  2. Uncertain parts supply, since the French network does not list this model in its parts catalogue.
  3. Difficult resale value, with no official valuation guide or structured demand on the French market.

These reservations do not apply to models in the official range, which are covered by the manufacturer warranty and the network. The buying benchmarks detailed in our guide to buying a Geely in France apply to the latter only.

What importing really costs

Importing a Coolray from outside the European Union pushes the bill well beyond the advertised price:

ItemIndicative amount
Customs duty10% of vehicle value
Import VAT20%
Shipping and administrative feesvaries by origin
Individual vehicle approval (DREAL)required if not EU homologated
CO2-based penaltybased on the vehicle’s homologated emissions

Individual vehicle approval is the most demanding step. It requires the vehicle to be inspected for compliance with European standards, with the risk that modifications are required, particularly on lighting and safety equipment. On a turbocharged petrol SUV, the CO2 penalty is a second significant item, as it is calculated on homologated emissions.

Combined, these costs can represent 35 to 40% of the initial purchase price, before counting administrative delays. That explains why the import route remains marginal and reserved for particular cases.

Prices of Geely models sold in France

For an equivalent budget, the French range offers three models available from dealers, with a warranty and network behind them:

ModelTypeList priceLeasing
Geely EX2Electric city carfrom €20,990per current offers
Geely Starray EM-iHybrid compact SUV€34,990 to €38,990€366 to €419 per month
Geely E5Electric compact SUV€37,990 to €41,990€399 to €439 per month

At the brand’s launch, promotional monthly payments from €299 with a deposit were offered across the range. Details of the packages, terms and deposits are covered in our article on Geely prices and financing in France.

For a budget close to that of a used Coolray, the Geely EX2 electric city car from €20,990 offers a comparable price with the security of a new, homologated and warranted vehicle. The Geely offers from the Como group allow buyers to check the configurations and terms actually available to order, within a network whose coverage is detailed in our overview of Geely dealers.

Frequently asked questions

What is the price of a new Geely Coolray?

There is no new price in France, as the model is not distributed there. In its sales markets it sits at the lower end of the urban SUV segment: from 72,800 dinars in Tunisia, in the region of €21,000 to €22,000 depending on the exchange rate applied.

How much does a used Geely Coolray cost in France?

Listings on used car platforms place the Coolray between €19,990 and €23,000. These units come from individual imports or export vehicles, with varying mileage and model years and no manufacturer warranty in France.

Are there taxes to pay when importing a Geely Coolray?

Yes. A vehicle imported from outside the European Union incurs 10% customs duty on its value, 20% VAT, and where applicable an individual vehicle approval through the DREAL if the model is not homologated in Europe. The CO2-based penalty also applies at registration.

What is the price of a Geely in France?

The French range starts at €20,990 for the EX2 electric city car. The Starray EM-i hybrid compact SUV is offered from €34,990 to €38,990, and the E5 electric SUV from €37,990 to €41,990. Leasing packages were available from €299 per month with a deposit at launch.

Is the Geely Coolray good value for money?

In its sales markets that is its main argument: a high equipment level for an entry-level urban SUV price. In France, the absence of a network, manufacturer warranty and established residual value largely cancels out that advantage.